Brisbane’s personal White Home sells for $10m after bidding warfare

This landmark property at 32 Sutherland Ave, Ascot, has offered for $10 million.


ONE of Brisbane’s most prestigious estates has offered per week out from going to public sale in a late evening deal value $10 million.

Brian White, the patriarch of Australia’s largest actual property group, signed the contract to promote his beloved house at 32 Sutherland Avenue in Ascot after a bidding warfare erupted between 4 patrons.

Decided to not let the property go under-the-hammer, a a number of provide scenario ensued amongst two native patrons, a celebration from Sydney and one in Asia.

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Ray White’s Dwight Ferguson and Matt Lancashire have offered 32 Sutherland Avenue in Ascot. Image: Tara Croser.


In the long run, the successful bid went to an area household, who plans to undertake a major renovation of the landmark property.

The property had been scheduled to go to public sale on July 17 in what was probably the most anticipated occasions of the 12 months.

Because of the prolonged lockdown in Sydney, the Ray White chairman was not going to have the ability to attend.

Brian White

Patriarch and chairman of the Ray White Group, Brian White and his spouse Rosemary. Photograph: John Feder/The Australian.


Over the previous three weeks, advertising brokers Ray White New Farm principal Matt Lancashire and Ray White Ascot principal Dwight Ferguson have fielded lots of of inquiries from patrons throughout Australia and abroad.

“I feel it’s an incredible end result for all concerned,” Mr Lancashire stated.

“The inquiry fee was outrageous. I’ve by no means had as many (inquiries) socially, in addition to by means of our portals.

“Excessive finish properties like this traditionally take longer to promote, so this can be a nice signal for Brisbane.

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Contained in the Ascot house which has offered previous to its public sale subsequent weekend. Image: Tara Croser.


Mr Lancashire stated the road was an enormous drawcard for the patrons, being unique Sutherland Avenue — considered one in every of Brisbane’s finest.

“They cherished the land dimension, so are seeing it as an funding in addition to a life-style resolution. They’ll get plans and prepare for a serious reno.”

The federation type house with an enormous, 37 metre avenue frontage on 3035 sqm of elevated land had been owned by Mr White and his spouse, Rosemary, since 1975.

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One of many eating rooms within the Federation-style house. Image: Tara Croser.


The household moved to Sydney within the mid-Nineties to develop the Ray White community.

Mr White stated he had by no means seen such a robust sellers market off the again of low rates of interest and intense native purchaser demand.

“We had been interested by promoting in Ascot for the previous 12 months and we listened to the recommendation of Matt and Dwight about why now was the most effective time to promote on the property clock,” Mr White stated.

The household owns a few of Australia’s finest actual property from their principal house on Sydney Harbour to Noosa’s First Level, however their Ascot house was their most treasured as it’s the place they raised their three sons.

The house was constructed within the Nineteen Thirties and options many conventional character options.


“My sons now run the corporate, so my should be in Brisbane has decreased dramatically and I really feel responsible about not utilizing it correctly,” he stated. “It’s a kind of houses that needs to be lived in.”

The Nineteen Thirties Queenslander options 4 bedrooms, plus separate quarters for a housekeeper, three loos, a proper and casual dwelling and eating space, and a large hallway the place the Whites spent many weekends entertaining.

One other necessary room in the home is the research, the place many important firm selections have been made, together with the transfer to develop past Queensland.

The hallway was one in every of Mr White’s favorite options of the house.


Exterior, a north-south, championship-sized tennis courtroom dominates the entrance yard of the property, proof of Mr White’s ardour for tennis.

The 12.5m swimming pool and cricket pitch have been additionally put to good use through the years.

“It was a really joyful house,” Mr White stated. “I’m pleased with what the property is. My hope is that the purchaser will get the identical pleasure from it as we now have.”

Ray White chief economist Nerida Conisbee stated Brisbane was coming into a “golden decade” of property prosperity.

The home sits on an enormous 3035 sqm of land, together with a championship-sized tennis courtroom.


“Queensland is at the moment seeing the strongest inhabitants progress in Australia, with significantly excessive motion of individuals out of southern states to southeast Queensland,” Ms Conisbee stated.

“This sturdy progress is predicted to proceed which may have widespread impacts throughout all value factors.”

Ms Conisbee stated Brisbane’s value progress began to select up in 2020, however had been sturdy since then.

“An fascinating distinction between Brisbane’s value progress and different capital cities, significantly Melbourne and Sydney is that the strongest value progress suburbs are interior city,” she stated. “An outer suburban shift has been much less obvious in Brisbane throughout the pandemic.”

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